Bistro · Crouch End, London
Les 2 Garçons
A neighbourhood bistro that found its national audience.
Overview
A neighbourhood bistro that found its national audience. We turned the personality of the two founders into the front of the brand—combining French classics, warm service and short-form video content that travelled far beyond the local high street.
Results
Les 2 Garçons now reaches hundreds of thousands of people every month through highly engaging, consistently viral content. Since working with SABA, bookings have increased by 42%, turning online attention into measurable growth for the restaurant. By placing the two founders at the heart of the content, we have also built a loyal community with genuine affection for them, their story and the independent neighbourhood restaurant they have created.
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